Pent-up demand for new vehicles, along with a rebounding economy and a surging stock market, is bringing car buyers out in droves. On Wednesday, Ford Motor said it will add an additional 200,000 units of annual capacity this year — almost the equivalent of opening another assembly plant in North America. The extra capacity at factories in Chicago, Flat Rock, Mich., and Kansas City will enable Ford to crank out more Explorer SUVs, Fusion sedans and F-Series pickups. Ford had already announced the addition of a third shift at its Kansas City assembly plant, where the F-series is built. About 75 percent of Ford’s plants are now running at more than two shifts a day to keep up with increased demand.
Meanwhile, certain plants will take a shorter summer break this year, enabling the company to produce an extra 40,000 units.
This is the second year in a row Ford has taken action in order to meet strong demand for its products. Last year, it added 400,000 units of straight-time capacity.
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